Sophie is an experienced marketeer and brand strategist with more than 15 years of experience working in advertising, media and culture. She is passionate about building and growing brands, has a creative mindset and always seeks to challenge status quo.
Sophie has an entrepreneurial background. Before joining Advice, she was a partner and brand strategist at the culture agency Wonderland, which she co-founded while studying at The Danish School of Media and Journalism. Over the years, Sophie has also been the originator of several projects and business concepts, including a youth media and influencer agency, an award-winning art magazine, a podcast about advertising and a cycling festival.
Bonus info: Sophie is a big fan of the arts. She especially admires Andy Warhol and uses almost all her spare time going to art galleries and museums.